May 1, 2008
Affinegy CEO Invited to Speak at Connections 2008, Main Session
Just prior to the keynote address of Paul Liao, CTO Panasonic North America, on Wednesday, June 24th, 2008, Melissa Simpler, CEO of Affinegy, will be featured as a panelist on a new panel addressing the renewed focus businesses are emphasizing on the customer service experience. This panel will examine the impact of a poor customer service and support experience on a company’s brand and ability to capture market share. Learn about the tools and services available to better the customer experience and to develop the one-to-one relationship with customers that engenders brand loyalty and the word of mouth affinity that will propel your company’s success. For more information on the Parks Associates Connections 2008 Conference in Santa Clara, visit
http://parksassociates.com/events/connections/2008/